Threshold Transitions


Mon Feb 09 01:38:42 -0800 2009

If you're starting a company, the route to massive overwhelming success (as opposed to normal success, which is easier) is to correctly predict and bet your product on one of those threshold transitions. Before the transition, your product was impossible, so of course there are no competitors; after the transition, your product is critical, so you'll sell a lot.

From Thresholds by Avery Pennarun